Cart 0

About Us

 

 

 

john motta joey motta

	It might sound selfish, but we create our products for ourselves. We don’t cut corners on quality, we won’t do that to ourselves. The result is you are able to get your hands on the same high-quality products we believe in and more  importantly use ourselves. That’s how RAWr! Life. was created and how it will remain… 	 	In 2012 we adopted our flagship  superfoods product from our mom - a health and fitness professional for more than 30 years.   	We soon launched our own product - RAWr! Life. Superfoods. - created only with USDA Certified Organic ingredients.   	We are Professional Skateboarder,  John Motta, & Professional BMXer,  Joey Motta. We made adjustments to our mom’s blend to support our lifestyles better. With help from our friends in both communities - BMXers and  Skateboarders, we’ve grown by word of mouth and social media.   	Even though we have extremely active lifestyles; our products are for everyone and anyone. We’ve gained the trust of many happy customers from parents to professionals in both blue and white  collar industries, the retired community and many people with varying health issues. All have been grateful for what we’ve made available. We continue to grow, making products of the highest quality all while keeping health and the  planet in mind.

john motta kickflip into fullpipe photo by matt price

john motta kickflip into fullpipe photo by matt price

	Why would two kids in their early twenties decide to take one product and launch a national brand with multiple products?   	In December 2009 John struggled with a physical health issue that also affected him mentally. He was medicated with a strong cocktail of pharmaceutical drugs. He knew these medications weren’t going to help him in the long run so with the help of his doctor, he weaned off the medications while adopting a healthier diet, lifestyle and adding appropriate supplements – superfoods. By summer 2010 he was medication and symptom free; which he remains to this day.   	A significant contributor to his  recovery were superfoods’. While he was healing, he began researching  products to include in RAWr! Life.  Superfoods as he now knew most people would benefit from a high-quality,  superior product.

joey motta backyard goldfinger banana harvest phoenix arizona

joey motta backyard goldfinger banana harvest phoenix arizona

	During John’s journey, Joey was on his own path. Starting more two years prior, gardening and farming became a big part of his life which naturally meant a healthier diet including  superfoods.  Joey is an established expert in the organic / biodynamic  gardening community of Phoenix,  Arizona. Through his work and  volunteering in dozens of established farms all around Arizona, his main  passion for fruit trees grew; as a result, he’s the youngest member of the Arizona Rare Fruit Growers Association.   	Trees need bees. Joey has embraced by many organic bee keepers on his  journey. As a result of this natural friendship, we’ve created our second product (Organic Raw Honey). Joey’s  influence in our products run deep – he’s the reason we sourced USDA  Organic ingredients. He wouldn’t settle for anything less, and this holds true for future product development.   	RAWr! Life. -  owned and operated by John and Joey - will always use the  highest quality ingredients in both our current line and as we develop and source new healthy offerings in the future.

about our logo eye of horus rawr superfoods rawr life rawr life rawrlife supeerfoods logo

	Inspired by the Eye of Horus, an  ancient Egyptian symbol said to represent protection, power, intuition, and good health. We morphed that symbol into an “R” (for RAWr!) added a mouth, kept the eye for intuition, and like to say with good health comes protection and the power to do more. The name RAWr! Life. and all the mascots are to remind you that humans are an animal.

 

shop now